“The Balls Project” came about through some young men who discovered and practiced various techniques, from meditation and “spiritual” practices, self improvement, and all that good stuff who did not really have a format to discuss working with a lot of the grittier, uglier, more personal aspects that guys deal with. The relationship with teacher / coach GP Walsh, who really understands this subject on a deep level with decades of experience working with men and women, was fully on board and excited to create this material (so much of which comes from our questions) and put it out there. This is a real labor of love and that vibe can be felt.